Social Commerce Blog Ranking Organically 1st Place on Google SERP
Brief
To create an SEO strategy, research trending keywords and create blog posts that improve LiSA GmbH’s placement on Google SERP rankings.
Solution
Towards the end of 2023, our content strategy was to focus on shoppable stories and social commerce, and encourage brands to embrace these retail tools in the built-up to Christmas shopping. I created several blogs that focused on Black Friday, holiday shopping, increasing Christmas sales and e-commerce strategies. You can see they reached 1st place for several different keywords which was a great success!
Blog post: The Rise of Social Commerce: Holiday Shopping’s Game-Changer 2023/2024
Blog Post: Black Friday & Christmas E-Commerce: 10 Hacks to Increase Holiday Sales