Social Media Performance Metrics & Analytics

As a Creative Copywriter & Senior Editor, I create the copy for social media posts and monitor the performance to check what performed well, how many impressions the content received, click-through and open rate, also A/B testing. Here are some examples of the performance results I achieved for posts I wrote for Axel Springer – FRAMEN, a B2B SaaS platform.

Team week celebratory post – LinkedIn

This week our ambitious UK & French team members have come together in Berlin and is harnessing the power of collaboration to propel us into an exciting 2023! | FRAMEN
This week our ambitious UK & French team members have come together in Berlin and is harnessing the power of collaboration to propel us into an exciting 2023! 🚀 Our strategic planning session was a great success, with everyone eager to contribute their own unique ideas.

FRAMEN screen network expands into Frankfurt – LinkedIn

Together with our colleagues from Media Impact GmbH & Co. | FRAMEN
Together with our colleagues from Media Impact GmbH & Co. KG, Kinetic and Havas we took a screen tour last week to check out all the locations. 🚀 From gas station to gym to hotel to coworking space - FRAMEN screens are popping up all over the city of Frankfurt!

Collaborative CMO Dinner Event: FRAMEN x Gründerszene post – LinkedIn

TechCon22 event in Berlin post – LinkedIn

What a day it was at #TechCon22! | FRAMEN
What a day it was at #TechCon22! 🚀 Dimitri Gärtner, Co-Founder and CEO at FRAMEN, held the masterclass „Newcomer #DOOH - Advertisement Redefined" together with Thomas Bergemann, CCO at FRAMEN and Head of Advertising at Axel Springer SE. Magdalena Pusch, Co-Founder and CMO at FRAMEN joined the Hot Seat at "Lessons in Tech Leadership"!

OMR 2022 Advertising Tradeshow post – LinkedIn

#OMR2022, rockstars everywhere and we caught the whole band. | FRAMEN
OMR2022, rockstars everywhere and we caught the whole band. This year"s OMR opened up so many new, incredible opportunities and connections for FRAMEN we"re already getting excited about what next year will bring. We had great talks about the future of DOOH, and we are confident in how we can elevate businesses in this unsaturated industry.

Promotional content for FRAMEN’s services tweet – Twitter

FRAMEN on X (formerly Twitter): "Advertise your brand on FRAMEN"s semi-public screens at locations such as WeWork. Brands like Porsche, GoPuff & Scalable Capital have seen great success with advertising on FRAMEN DOOH screens.Visit https://t.co/0MXvNMjRV5 to learn more 🚀#DOOH #Ads #targetaudience #marketing pic.twitter.com/fD6bfAqGPc / X"
Advertise your brand on FRAMEN"s semi-public screens at locations such as WeWork. Brands like Porsche, GoPuff & Scalable Capital have seen great success with advertising on FRAMEN DOOH screens.Visit https://t.co/0MXvNMjRV5 to learn more 🚀#DOOH #Ads #targetaudience #marketing pic.twitter.com/fD6bfAqGPc

Plogix Gallery x FRAMEN cooperation post – Instagram

Tier station screens added to FRAMEN’s screen network post – Instagram